Program |
Diploma in Strategic Management |
| Teaching hour |
2 hrs. per session x 2 sessions per week |
| Duration |
3 months teaching |
| Program fee |
450,000 MMK per program |
Lecturer |
Dr.Zar Ni Maw Win
- Ph.D (SWSU, Russia)
- ME (Tech), M.PA (YUEco)
- Diploma in English (SEAMEO CHAT)
- Diploma Med. Edu
|
Module Outline
- Thinking Strategically and Business Model
- Chronology of Strategic Management Process
- Scanning Business Environment or Situation Analysis in Business
(SWOT, PESTEL, Porter’s 5 Forces, Porter Generic Theory, Porter’s Diamond Theory, BCG Matrix)
- Strategic Planning
- Formulating Corporate-Level Strategy
- Formulating Business-Level Strategy
- Formulating Functional-Level Strategy
- Strategy Formulation Versus Implementation
- Strategy Evaluation
- Case Study Analysis & Presentation
- Exam
|
Assessment
- Attendance 15%, Extra Curriculum 15% (Teaching sessions)
- Group assignment or Group Presentation 30% (Group of 3 to 5 Persons)
- Due Date: 2 weeks before the last day of class
- Closed booked quizzes 40%
- (1) 40 Multiple Choice of 3 Answers - 1 hours
- (2) Exam Date: 2 weeks after the end of class
- (3) Total result 100%
- (4) 75% to 100% - Distinction
- (5) 50% and above - Passed
- (6) 49% and below - Failed
- (7) Result will be out within 2 weeks after the quiz exam
|
